Work with Chief External Affairs Officer and team, central office, and Affiliates to identify and shepherd communications and marketing needs, including packaging news, information, and promotions for internal/external audiences
Develop actionable plans across communication platforms to creatively drive engagement, strengthen the brand, and standardize best practices
Provide communications and marketing support across the organization, including at state and local levels across the country
Research, write and/or edit copy for the web, email marketing, editorial media, public policy materials, legislative action alerts, and other publications and platforms for wide-ranging audiences
Organize incoming marketing and communications project requests, ensuring accurate intake, prioritization, and notifications to team members
Coordinate with other departments and Affiliates as needed for earned media and other projects
Collect and analyze data on audience demographics, engagement, and behavior; perform competitive analysis and market research; develop reports and dashboards to track campaign performance; use statistical methods to forecast trends; and iterate on practices to optimize performance across all modes of communication
Develop and manage surveys, forms, and internal communications to support team initiatives, coordinate feedback collection from stakeholders at national and local levels, and translate insights into clear messaging that advances and communicates team goals across the organization
Compile and maintain the communications analytics dashboard, helping to prepare regular performance reports to track impact and campaign effectiveness
Ensure consistent messaging and imagery, both visually and verbally, across all platforms
Assist with vendor coordination, including quotes, scheduling, and fulfillment.
Requirements
Commitment to increasing equity in opportunity and outcomes for children
Two to three years relevant work experience in social media, content creation, website/email management, writing and/or editing
Experience in public relations or communications for a nonprofit is highly desired
Proven track record in social media management
Adept across numerous social media platforms, including basic experience creating multimedia content
Experience working on websites and within content management systems (WordPress a plus)
Strong writing and editing skills
Skilled in Microsoft Office, with a strong knowledge of Word, Excel and Powerpoint
Experience in Adobe Creative Suite a plus
Strong organizational skills, including the ability to track and balance tasks, deadlines, and materials across multiple individual and team projects
Ability to support a fast-paced External Affairs team by coordinating materials, managing workflows, and keeping projects on task
Proficient using multi-social posting and scheduling programs such as Hootsuite and Meta Business Suite
Comfortable working in a fast-paced, remote environment on tight deadlines
Team player used to working collaboratively and in an editing environment
Able to clearly and precisely express complex ideas with interesting, compelling, and creative angles and work products.