Own end-to-end campaign strategy—from concept through execution—developing cohesive, multi-channel campaigns that align to business priorities, ABM strategy, and brand standards.
Translate complex technical offerings into clear, compelling campaign narratives.
Lead development of core messaging, technical copy, value propositions, and content frameworks across digital, sales, and partner channels.
Manage timelines, deliverables, and workflows across creative, demand, product, and agency teams to ensure campaigns launch on time, on brand, and with consistent messaging across all touchpoints.
Act as a brand steward across campaigns, ensuring tone, voice, visual alignment, and messaging consistency while raising the quality and clarity of campaign outputs.
Collaborate with business unit leaders to understand priorities and translate them into focused campaign initiatives that support go-to-market objectives and sales enablement needs.
Define campaign success metrics, monitor performance across channels, and analyze results to optimize messaging, content effectiveness, and audience engagement.
Requirements
5+ years of progressive marketing experience
Proven track record in campaign marketing, content generation, and enterprise marketing in North American markets
Demonstrated success in managing technology partnerships and alliance marketing programs such as AWS, Snowflake, PEGA, or Databricks
Experience in content strategy, and narrative building for diverse audiences
Language Requirements: Advanced English proficiency (written and verbal)
Deep understanding of global market dynamics, including cultural nuances, business practices, and communication approaches
Experience engaging and influencing C-level executives and senior stakeholders
Strong project management capabilities with ability to balance strategic thinking and tactical execution