Build and own an APAC marketing plan to drive revenue and expansion, starting with Australia
Design and deliver hosted programs such as executive dinners, roundtables, and workshops, and manage presence at key regional conferences with support from event marketing
Act as an AEC subject matter expert and partner with Sales and Customer Success to provide insight into buying dynamics and decision-making at firms
Develop relationships with AEC associations, partners, and influencers, and serve as OpenAsset’s connector in the Australian community
Create and deliver thought leadership content by appearing on webinars, podcasts, and at industry events, and by contributing strong points of view that provide value to customers
Measure and report on the impact of regional programs, including engagement, sourced and influenced pipeline, and lessons learned to inform the regional playbook

Experience in marketing within the AEC industry (architecture, engineering, construction)
Established network and credibility within the AUS AEC community, with awareness of and connections across APAC
Familiarity with OpenAsset or other proposal management workflows used by AEC firms
Strong communicator with executive presence, confident in hosting, moderating, and presenting to senior audiences
Highly organized operator able to manage multiple programs simultaneously, oversee budgets, and coordinate cross-functional support
Ability to travel within APAC and attend evening events when required (major Australian focus early on)

Head of Regional Marketing, APAC

Key skills