Paid performance & SEA: Manage and optimize multi-million-euro budgets (Search, Shopping, Performance Max) with a relentless focus on ROAS, volume, and efficiency.
SEO & Search synergies: Define and deploy the on-site and off-site SEO roadmap, and leverage SEO/SEA synergies to capture maximum market share.
Data & tracking: Own advanced tracking (GTM, server-side), attribution, and reporting in a post-cookie world.
Test & Learn culture: Implement a continuous experimentation approach (A/B tests for ads and landing pages, automated bidding strategies).
Tech & innovation: Evolve the marketing stack to automate reporting, analysis, and campaign optimization.
P&L impact: Translate marketing performance into concrete business outcomes (CAC, margin, profitability), working closely with finance.

Experience: 5–10 years in large-scale digital acquisition, managing six-figure monthly budgets.
Expertise: Google Ads, scripts, smart bidding strategies, feed optimization, GA4, SQL, Excel.
Data-driven: Ability to turn data into clear, actionable decisions.
Structured & accountable: Autonomous, rigorous, and comfortable in fast-paced, high-stakes environments.
Growth mindset: Strong appetite for experimentation, automation, and continuous innovation.

Culture of excellence: Join a senior team that values technical expertise and autonomy.
Dynamic environment: Modern offices, agile culture, cutting-edge tools, and early access to Google betas.
Real impact: Manage meaningful budgets and see the immediate effects of your decisions.
Strategic influence: Be more than an Ads executor—become the strategist for our search presence.

Head of Performance Marketing

Key skills