Manage and maintain 7–8 distinct brand accounts across Instagram and Facebook, with occasional TikTok oversight.
Ensure each account maintains a unique voice, aesthetic, and brand positioning.
Curate visually cohesive feeds aligned with each brand’s identity and target audience.
Create aesthetically driven, brand-aligned content using existing photo and video libraries.
Source high-quality stock assets to elevate overall content quality when needed.
Edit existing photos and videos into engaging posts and reels.
Transform static images into dynamic, captivating reels using editing applications.
Leverage AI tools to enhance creativity, streamline editing processes, and optimize content performance.
Monitor brand accounts daily and respond to comments and direct messages in a timely and professional manner.
Engage with relevant accounts, influencers, and communities to increase reach and visibility.
Follow strategically aligned accounts to support brand growth and positioning.
Conduct competitive analysis to identify trends and opportunities across relevant industries.
Monitor brand mentions and audience sentiment through social listening.
Adjust content direction and engagement strategies based on insights and performance data.

3–5 years of experience managing multiple social media accounts.
Experience in real estate or hospitality is a strong plus.
Proficiency in editing applications (e.g., CapCut, InShot, Adobe) and reel creation.
Ability to create engaging video content from static images.
Experience sourcing and curating high-quality stock imagery.
Familiarity with AI tools for content creation and optimization.
Strong aesthetic judgment and creative eye.
Highly organized with the ability to manage multiple brands simultaneously.
Proactive, detail-oriented, and capable of working independently.
Strong written communication skills.

Social Media Coordinator

Key skills