You take on exciting projects in Social Media Advertising and management and bring your expertise to the development and implementation of social media strategies
You design and optimize paid social campaigns on the most common platforms (Facebook & Instagram, TikTok, LinkedIn, etc.) and handle full campaign execution
You create tailored social media strategies for our clients and actively contribute to the success of their brands
You develop client-specific audience definitions
You take responsibility for A/B tests and the continuous performance optimization of ads
You are a central point of contact within the team for social media expertise and collaborate with us on creative concepts and pitches
You manage a variety of exciting clients from different industries and develop innovative social media approaches
You analyze performance and share your insights and recommended actions with the team and our clients in the form of value-added reports

You have at least 3 years of experience in paid social media advertising
You have strong strategic thinking and work result-oriented, always with a clear focus on our clients’ goals
You know the major social media platforms (Facebook, Instagram, TikTok and LinkedIn) and their ad managers inside out and implement complex campaigns; you also have experience creating ad campaigns on additional platforms such as Snapchat, Spotify, Reddit, XING and Nebenan.de
You have successfully developed and implemented social media strategies and paid ad campaigns, either in-house and/or agency-side
You are a creative thinker and at the same time a data-driven doer who constantly monitors performance and drives optimizations
You are confident with numbers and statistics and also have strong copywriting skills
You can explain complex topics clearly and advise the team and clients on an equal footing
You stay on the pulse of current trends and bring fresh ideas for social media advertising
You are responsible, structured and have high quality standards
You have German language skills at least at the C1 level
Experience in developing concepts for pitches/tenders is a plus

Personal and professional development, including internal and external training
Ergonomic workstations with electrically adjustable sit-stand desks and excellent technical equipment in the office and at home
Flat hierarchies and involvement in decisions without any cutthroat culture
A balanced work–life balance
Flexible working hours (core hours 10:00–15:00) and the possibility to work from home
Regular team events
Contribution to job ticket and membership to EGYM-Wellpass
Paid overtime where applicable
Permanent employment contract
Fair and competitive salary structure

Senior Social Media Manager – Online Marketing

Key skills