Director of Distribution

Role Overview

• Own and execute each hotel’s distribution strategy across direct, OTA, GDS, wholesale, and Marriott distribution platforms
• Manage rate loading, availability, restrictions, and inventory controls across all systems
• Ensure compliance with Marriott distribution standards and brand requirements where applicable
• Lead rate parity control and channel integrity
• Monitor and resolve rate parity issues across all channels
• Identify root causes of discrepancies and implement immediate corrective actions with internal teams and partners while establishing processes to mitigate future discrepancies
• Manage channel performance and expansion
• Analyze and report production, cost of sale, conversion, and contribution by channel
• Evaluate, onboard, and optimize new distribution partners and connectivity opportunities
• Oversee content, merchandising, and channel readiness
• Ensure room types, packages, add-ons, images, and descriptions are accurate and aligned across channels
• Partner and align with Marketing on promotions, campaigns, and digital merchandising strategies
• Serve as the distribution systems and connectivity expert
• Act as primary owner for Synxis, channel manager, Marriott systems, and distribution-related tools
• Coordinate testing, launches, and ongoing optimization of new integrations and features

Requirements

• Experience in hotel distribution, revenue management, or eCommerce within a hotel or hospitality environment
• Working knowledge of Synxis, channel managers, OTAs, and Marriott distribution platforms
• Demonstrated experience managing rate parity and channel compliance
• Strong analytical skills with the ability to interpret channel and performance data
• Experience supporting multi-property or portfolio environments preferred
• Experience onboarding new distribution partners or managing connectivity integrations preferred