Develop, set up, and manage email marketing campaigns using HubSpot to support demand generation and customer lifecycle workflows.
Build and maintain automated email sequences and CRM workflows aligned with buyer behavior and structured follow-up processes.
Ensure accurate and professional communication of shipping and logistics information through well-crafted email campaigns.
Collaborate directly with the sales team to integrate email outreach with lead qualification and pipeline progression.
Monitor campaign performance and refine sequences to improve engagement and conversion outcomes.

Proven experience managing and executing email marketing campaigns and workflows using HubSpot (non-negotiable).
Strong email copywriting skills with understanding of campaign cadence strategy.
Experience managing CRM workflows and reporting within a marketing and sales environment.
Ability to translate operational or service-related information into clear client-facing communication.
Experience in the logistics, freight, supply chain, or manufacturing industries is a strong plus.

Email Marketing, Automation Specialist

Key skills