Key skills
GoProduct ManagementCommunicationPresentation SkillsSales
About this role
Role Overview
- Lead a team of product and industry marketers
- Develop understanding of use cases for aerial inspection
- Understand competitive alternatives and customer decision criteria
- Align with Product Management for messaging and positioning
- Translate product capabilities into value messaging for non-technical buyers
- Partner with Marketing teams to drive effective programs
- Ensure customer journey aligns with value and brand promise
- Measure role by company’s financial performance
Requirements
- 10+ years of demonstrated experience in B2B product or industry marketing
- Proven ability to develop breakthrough product positioning and go-to-market strategies
- Experience working with product management, marketing, and sales teams
- Strong business acumen to understand buyers' business issues
- Outstanding interpersonal, verbal, written communication, and presentation skills
- Highly-collaborative team player with a knowledge of fast-paced environments
- Experience in Public Safety or Critical Infrastructure is a plus
- Experience in the drone or robotics industry is a plus
Benefits
- Health insurance
- 401K savings plan
- Paid vacation time
- Sick leave
- Holiday pay