Partner with your manager, peers, and broker network to build and execute the retail sales strategy for the Grocery channel
Build strong and credible relationships with your retailer partners, brokers and distributors
Utilize knowledge customer specific promotion tactics to build and execute support plans that follow promotion and trade spend guidelines
Own distribution strategy for all customers in the territory utilizing customer target lists and sku rankings.
Use data and insights to drive fact-based selling, inform strategy, and identify customer and category trends.
Lead the development and delivery of compelling sales presentations that drive customer alignment and business results
Own category review timelines and lead customer presentations (1–2x annually), including void closure and innovation sell-in
Analyze business performance using SPINS, POS, and shipment data to inform recommendations and drive strategic adjustments
Support annual planning by building and maintaining accurate sales & trade spend forecasts, leveraging Jeni’s systems and tools to inform business decisions
Attend trade shows and customer events as needed.
Collaborate with cross-functional team members across the organization

8+ years of experience in retail sales within the CPG industry, with a focus on Grocery
Strong understanding of multiple distribution models, including direct and third-party (UNFI, KeHE, etc.)
Experience managing key customers such as CVS, Meijer, Stop & Shop, Wegmans, Hy-Vee, and retailers across the Northeast and Chicagoland regions
Love using the Google Suite, PowerPoint, Excel and would consider yourself a data savvy sales professional
Experience using syndicated data (SPINS, Nielsen, IRI) and applying category management principles to support fact-based selling
Strong understanding of trade spend and promotional effectiveness
Excellent problem-solving skills with the ability to bring creative solutions to business opportunities
Excellent organizational skills and attention to detail
Positive, motivated, and resilient – able to navigate challenges with energy and focus
Ability to prioritize and manage time effectively in a remote environment
Entrepreneurial mindset – comfortable with ambiguity and excited to build and scale a business
Up to 50% travel required

Competitive pay plus eligibility for sales bonus
15 paid vacation days per year when a full year is worked
5 paid sick days per year when a full year is worked (or sick time accrued based on applicable state or local regulations)
10 paid holiday days annually
Health, dental, vision and life insurance (single and family coverage available)
4% match on 401k contributions after 3 months of employment
One-month paid sabbatical after 3 years of continuous employment
8 hours of paid Volunteer Time Off annually
50% discount at Jeni’s Scoop Shops

Sales Director, Grocery East/Central

Key skills