Inform Vidmob's partner management strategy and modernize our processes for identifying, selecting, onboarding, and nurturing partners
Lead full-cycle partner relationships from initial engagement, RFP, agreement development and launch
Identify market need, revenue opportunity and strategy to drive existing partnerships forward
Collaborate with a diverse set of executive stakeholders across revenue, product, and operations to gather input, align on priorities, and translate cross-functional perspectives into a cohesive partnership strategy
Be the voice and representation of Vidmob with all aspects and facets of the partnership, prioritizing establishing deal structure, negotiating, and papering commercial terms. Additionally you will support operations, technology integrations, & partner evaluation.
Develop and manage ongoing partnerships across the adtech ecosystem, including advertising platforms, DSPs, measurement and attribution providers, data and clean room partners, and creative intelligence platforms, with a focus on advancing Vidmob's data licensing business
Cultivate client relationships in partnership with the sales team to drive new business opportunities
Be a trusted advisor and subject matter expert to all partners by supporting performance, evaluation, metrics, etc.
Requirements
15+ years of business development experience in the digital advertising space, with extensive experience driving full cycle revenue and large scale partnerships
A builder's track record: you have stood up a partnerships function at an early
or growth-stage company, not just managed within one
The seniority and presence to walk into high-stakes rooms with C-suite and VP-level decision-makers at major platforms, DSPs, and data companies — and close
Meaningful experience in data partnerships, particularly with companies selling, licensing, or enriching third-party data assets, operating identity and ID graph solutions, or enabling clean room data collaboration
Strong analytical skills, with the ability to interpret data and derive actionable insights
Exceptional leadership and communication skills, with experience building influence across executive stakeholders internally and externally
Strong relationships with target partners of ours (closed ecosystems, DSPs, data platforms)
Fluency in data-driven advertising and the demand side of the advertising landscape.