Creative production of video and static ads
You support the marketing team in the operational execution of our performance creatives (1M+ ad spend), with a clear focus on Meta.
You use AI to significantly accelerate research, idea generation, copy variations and creative derivations.
You translate performance data (from our Head of Marketing) into structured creative concepts for video and static ads.
You understand which mechanics drive attention for static ads (visual hierarchy, contrast, message clarity, text-to-image ratio) and which factors determine performance for video ads (hook, pace, structure, story).
Based on this, and supported by AI, you develop numerous creative variants that are systematically tested and iteratively scale the ad account.
AI-driven video production for performance ads
You produce performance videos AI-first. You use common AI tools for video and image generation, such as Weavy, Gemini, Midjourney or Sora, to efficiently develop script approaches, visual concepts, hook variants, text overlays and messaging.
AI-assisted development of static ads
You develop static ads as an independent performance channel. With the help of AI you create visual concepts, headlines, claims and layout variants and systematically derive further tests from a strong static asset.

Strong affinity for AI and hands-on experience with common AI tools for video and image generation
Practical experience in editing / post-production (ideally DaVinci Resolve) as well as in creating and optimizing static ads (Canva, Adobe, etc.)
A genuine passion for good food, cooking and culinary arts with a flair for presenting food content aesthetically and in a sales-driving way
Structured, test-oriented working style
Analytical and conceptual strength to translate data into creative hypotheses
Team-player mindset
Experience in performance marketing, ideally with a strong Meta focus
E‑commerce experience, preferably with subscription / recurring business

Learning budget & AI training
Annual budget for conferences, courses and the latest AI software
Free coffee, snacks & sweets, plus complimentary access to MasterClass, YesChef, Primed Mind, Scoolinary and more
Legendary team events

AI Creative Producer, Video & Static – Performance Marketing

Key skills