Senior Medical Director

Role Overview

• Provide scientific direction, support, and leadership for all strategic and tactical communications activities for assigned therapeutic areas and products
• Develop clinical content for branded and unbranded promotional communications tactics and activities, including hands-on writing and annotation of content for HCP and patient educational material/brochures, videos, websites, and other multimedia initiatives
• Effectively communicate complex medical and scientific concepts in a clear, engaging, audience-appropriate manner
• Ensure scientific integrity, accuracy, and clinical relevance of all materials
• Support projects toward development across multiple brands
• Review, analyze, and interpret current product literature and leverage information to support promotional claims
• Interpret and apply clinical data; use clinical expertise to benchmark client versus competitor products
• Assume final responsibility for content of assigned projects, including relevance, technical accuracy, audience appropriateness, strategy, and consistency with communications plan
• Present and appropriately defend promotional materials to client review committees for approval and apply resulting comments while maintaining the integrity and objectives of the material
• Maintain up-to-date knowledge of medical scientific information related to assigned therapeutic areas, products, and competitors
• Generate strategically sound project ideas and maintain a proactive approach on initiatives for existing and prospective clients
• Work in conjunction with Account Services and Project Management departments to develop logical and attainable timelines for project completion
• Provide mentorship/guidance, support, and feedback to junior medical team members, copywriters, and freelance contract writers as needed during the content development process
• Follow all internal processes and procedures with regard to workflow and development of deliverables
• Attend professional meetings (live or virtual) to maintain relationships with clients and opinion leaders, and to remain abreast of up-to-date therapeutic area and competitive landscape information
• Assist in designing healthcare professional and patient market research to more clearly define audience attitudes and behaviors
• Keep core teams and management informed of status of ongoing projects
• Build effective working relationships with internal and external stakeholders
• Build strong client relationships; inspire client confidence
• Collaborate with internal and external personnel from all disciplines to ensure innovative solutions to client needs related to new business and existing work
• Communicate and collaborate with faculty and key opinion leaders on programs to meet strategic objectives through relationship building and use of scientific expertise; note, synthesize, and interpret feedback and insights to drive actionable strategy and tactics
• Support new-business teams to ensure data are medically sound and teams are well informed about all medical aspects of the product
• Assist in the development of new-business presentations by analyzing and synthesizing literature, pharmacologic attributes, clinical data, product profile and strategy, and market research into a strategic application for capabilities
• Represent Synchrony at capabilities presentations and other new business–related meetings as a full-time, permanent resource that has had extensive relevant training and expertise
• Support the execution of healthcare professional and patient interviews as part of qualitative research for new-business presentations
• Help to identify potential clinical experts as advisors or research participants

Requirements

• PhD, PharmD, or MD
• Minimum of 5 years’ experience with at least 1 of the following key activities: medical education, medical communications campaigns, promotional medical/marketing initiatives, digital and interactive programs
• Ability to travel as client needs require
• Specific industry or therapeutic area expertise

Benefits

• competitive salaries
• generous paid time off
• excellent health insurance
• family leave
• 401(k) plan with employer matching