Work on the identity of the four brands and strengthen customer relationships
Create and optimize written content for all relevant touchpoints — from product descriptions to newsletters, blog posts and campaigns
Maintain the brands' tone of voice
Write substantive, informative and readable copy that delivers real added value
Collaborate closely with various teams (webshop, marketplace, CRM, SEO, social media, retail)

Several years of experience as a copywriter, e.g., at an agency, in editorial environments or in-house — ideally in e-commerce
Experience in dietary supplements, pharma or healthcare
Knowledge of the EU Health Claims Regulation
Passion for great copy and a hands-on mentality
Ability to express complex topics in simple language
Conceptual and strategic thinking; organized and structured working style
Cross-media work from BTL to ATL, from grocery retail (LEH) to webshop and marketplaces
Sensitivity for different tones of voice
Use of AI tools to optimize copy
Native German speaker

30 paid vacation days, flexible by arrangement
Flex Day, Christmas & New Year's Eve off
Flexible working hours with no fixed core hours, adapted to your life
Hybrid work—up to 100% mobile, with regular in-person collaboration at our offices in Hamburg and Düsseldorf
Workation: up to 120 days within the EU; shorter periods outside the EU possible by individual agreement
Top equipment (macOS or Windows)
Comprehensive setup for mobile working including subsidies
Modern offices in the heart of Hamburg & Düsseldorf with excellent public transport links, parking and attractive local amenities
Fully equipped kitchens; in Düsseldorf additionally massage chairs & a private gym — free for employees
Company events several times a year
Allstar culture: your opinion counts, your contribution has impact
Fair bonus system that reflects performance and commitment
Individual development with clear career paths, competency-based feedback rounds as well as courses, conferences & books — we invest in you and your next step
Customizable benefits via become.1 (e.g., subsidies for childcare, internet, mobility) & additional programs
Additional perks such as corporate benefits, Urban Sports, company pension scheme and much more
Casual dress — no dress code, just be yourself

Copywriter

Key skills