Key skills
AIAnalyticsSaaS
About this role
Role Overview
- Build strategies based on how customers think, decide, and buy
- Build and scale the demand generation content engine
- Own the CEO LinkedIn content strategy and execution
- Develop narratives, positioning, and recurring content formats
- Collaborate with internal experts and external voices
- Create and publish content in various formats (video, podcasts, blogs, etc.)
- Conduct performance analysis and convert insights into clear recommendations
Requirements
- 3+ years of experience in B2B content, demand generation, or SaaS marketing
- Deep understanding of SEO and organic growth
- Strong instincts for positioning, narrative, and relevance
- Excellent German and English skills, both written and spoken
- High confidence in using AI for research, ideation, analysis, and workflows
- Ownership mindset when managing complex calendars, stakeholders, and projects
- Fast execution without sacrificing quality
- Experience with CMS, analytics, webinar and podcast platforms, and marketing automation
- A growth mindset that rejects stagnation
Benefits
- Access to Humanoo: fitness challenges and 1:1 mental health sessions
- Subsidized gym or Urban Sports membership
- Workations possible and loved by our YOYABEEs
- Up to 60% subsidy for company pension contributions