Content Strategist

Role Overview

• Develop short-form video strategies aligned with brand objectives (awareness, engagement, conversion).
• Create content pillars and angle frameworks per brand.
• Translate campaign briefs into scalable short video playbooks.
• Write clear, compelling scripts and storyboards for short-form video content, from product showcases to campaign storytelling.
• Work closely with: Video editors (execution quality), Producers (shoot planning), Affiliate team (conversion hooks), Livestream team (video-to-live strategy).
• Craft engaging, on-brand captions that support video narratives and highlight key eCommerce hooks.
• Conduct trendspotting and competitor benchmarking to identify creative opportunities and shape content strategy.
• Collaborate cross-functionally with video editors and strategists to ensure messaging is cohesive and effective.
• Present ideas confidently—both in writing and verbally—in team brainstorms and reviews.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field
• 4-5 years experience in short-form video, content strategy, or performance copywriting
• Excellent written and verbal communication skills
• A strong portfolio showcasing storyboarding, social content, or campaign work
• Strong understanding of TikTok ecosystem & algorithm behavior
• Ability to identify trends and translate insights into actionable content ideas
• Basic ability to interpret content performance data and apply insights to copywriting
• Organized, detail-oriented, and able to manage multiple projects simultaneously
• Passion for pop culture, fashion, lifestyle, and digital storytelling
• Nice to Have: Experience in social commerce / e-commerce brands
• Experience working with creators or KOL content
• Understanding of GMV-driven campaigns
• Can work under pressure and strive in a fast-paced environment
• Familiarity with project management tools such as ASANA, Frame.io, Google Suite

Benefits

• The opportunity to shape short-form content strategies for some of the world’s leading brands — and see your ideas translate into real business impact.
• A platform to grow from creative executor to strategic thinker, working at the intersection of storytelling, performance, and social commerce.
• Continuous learning in advanced content frameworks, AI-powered tools, and data-driven optimization to sharpen your competitive edge.
• A collaborative, high-performance team environment that values initiative, ownership, and bold ideas.
• We offer hybrid working to strike the right balance between being 'in the zone' delivering great work undisturbed, and spending time with your colleagues to bond and learn together.
• We provide you with the best designer tools (PC/laptop/MacBook and Adobe suite) you need.
• We also offer Best of Both Worlds.
• This means you get to work on cutting-edge projects, and besides your 'standard' job description, we love to see you show entrepreneurial initiative and want to see your take on how you can take your role and our company to the next level.
• Good ideas get implemented. You are the master of your own destiny.
• Culture that Brings Out the Best At Intrepid, culture is not just a buzzword, it is what we practice at work every day.
• We believe in collaboration over competition, transparency over politics, and willingness to learn over ego.
• You will be part of a team where people genuinely support one another, celebrate wins together, and face challenges head-on as one.
• We put our all into the work but we balance it with fun, whether that is through team lunches, after-work hangouts, events or shared laughter in the office.
• This is a place where you can thrive professionally while having a great time.
• Grow Without Limits. Learning at Intrepid is constant and dynamic. You will have access to formal training through face-to-face sessions, coaching and our very own Intrepid Academy.
• On top of that, real-world experience such as leading clients, working with advanced tech, and mastering best-in-class processes will accelerate your growth every step of the way.
• Surrounded by a talented team that raises the bar daily, in a rapidly growing and ever-expanding business, the opportunities for your development are endless.
• Rewarding You Right We believe great work deserves great rewards at Intrepid. That’s why we offer competitive compensation and generous benefits, including comprehensive insurance and ample leave, to support you both in and out of the workplace. We want you to feel valued, cared for, and empowered to bring your best self to work every day.