Identify, engage, and close new advertiser relationships across high-growth verticals
Build and manage a robust sales pipeline through outbound prospecting, networking, and market research
Own the full demand-side sales cycle, including prospecting, needs analysis, value positioning, pricing strategy, negotiation, and contract execution
Act as a strategic advisor to advertisers by understanding their KPIs and growth objectives and aligning AdAction’s rewarded solutions to their goals
Partner closely with internal teams including Account Management, Solutions, and Marketing to ensure successful onboarding, launches, and long-term partner success
Maintain a strong understanding of advertiser funnels, optimization levers, and performance metrics such as CPA, ROAS, retention, conversion rate, quality scores, and incremental lift
Track market trends, competitive activity, and emerging opportunities to inform vertical expansion and product strategy
Represent AdAction at industry events, conferences, and client meetings
Maintain accurate pipeline reporting and revenue forecasting in the CRM
Contribute senior-level input to advertiser strategy, market positioning, and future product development

4+ years of experience in mobile advertising, performance marketing, user acquisition, or demand-side ad tech sales, with a strong record of revenue growth
Established network across relevant advertiser categories, particularly Gaming and non-Gaming verticals
Deep understanding of paid acquisition channels, attribution models, ROAS optimization, and UA performance metrics
Strong familiarity with AI-driven tools and concepts related to targeting, measurement, and performance optimization
Excellent communication and presentation skills, with the ability to engage marketing teams, UA leaders, and senior decision-makers
Proficiency in Excel
Experience working with CRMs such as HubSpot
Fluency in English is required
Highly self-motivated, strategic, and comfortable operating in a fast-paced, entrepreneurial environment
Willingness to travel domestically and internationally for client meetings and industry events

Senior Manager, Business Development – Europe

Key skills