About this role

Define global campaign themes and narratives aligned with brands strategy
Identify market trends, customer pain points, and emerging industry topics to shape campaign direction
Lead the development of annual campaign roadmaps
Design integrated marketing campaigns across multiple communication channels
Plan and coordinate omnichannel campaign activation
Ensure all campaign touchpoints work together to create a cohesive and engaging customer journey
Work closely with R&D and technical teams to convert research insights into meaningful marketing stories
Design campaigns that can be efficiently scaled across multiple regions with adaptable toolkits
Position the brands as a trusted thought leader in animal nutrition through strong campaign narratives
Define campaign KPIs and track performance across channels

Global Campaign & Content Specialist

Key skills