Global Marketing Specialist

Role Overview

• Plan, execute, structure, and report on strategic marketing initiatives that promote financial offerings.
• Interact with cross-functional team members and colleagues from several departments.
• Create, implement, and monitor marketing plans, campaigns, and initiatives to drive brand awareness, customer engagement, and lead generation.
• Adapt the global and business unit marketing strategy that targets food, agriculture and outdoor segments.
• Manage and execute a marketing content calendar and content library.
• Help manage the budget and marketing inventory.
• Coordinate internal and external events throughout their cycle, including collecting, analyzing and summarizing event performance metrics.
• Manage cross-functional projects and collaborate with appropriate departments to ensure high-quality and timeliness of all deliverables.
• Co-develop prospecting and pitch approaches with Business Development teams.
• Organization and further advancement of content management systems (SharePoint).

Requirements

• 3+ years of experience in marketing, preferrable captive or B2B2C marketing
• Bachelor’s degree in marketing, Finance, Business, or a related field
• Proven experience in developing and executing successful marketing strategies.
• Proficiency in digital marketing tools, analytics platforms, and CRM systems; Salesforce experience a plus
• Excellent video editing and graphic design skills
• Excellent communication skills, with the ability to convey complex financial concepts in a clear and compelling manner.
• Preferred experience in financial services marketing, with a focus on the food, agriculture or outdoor sector.
• Preferred understanding of food, agriculture or outdoor industry trends, regulations, and financial dynamics.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously.
• Collaborative mindset with the ability to work effectively across cross-functional teams.
• Consider themselves a self-starter and proactive marketer.

Benefits

• Two working days per year volunteering for a local charity.
• Health and Wellness program including healthy food, free health checks, fun health & vitality activities.
• Flexible hours with possibility to work from home
• Career development opportunities: online learning, member development programs.