About this role

provide strategic leadership and oversight of CBN’s direct response fundraising efforts
develop and execute an integrated, donor-centric fundraising strategy
collaborate closely with the Director of Marketing to ensure cohesive, multi-channel donor journeys
oversee the stewardship of CBN’s legacy donor base
support efforts to reach and engage new audiences through data-driven segmentation, testing, and analysis
promote cross-departmental collaboration and application of emerging tools, including AI

10+ years of experience in direct response fundraising, direct marketing, or related nonprofit leadership roles
demonstrated expertise in direct mail fundraising
working knowledge of CRM systems and marketing automation tools (Microsoft Dynamics preferred)
strong understanding of marketing and fundraising funnels
proven experience managing external vendors, budgets, timelines, and complex, multi-channel projects
familiarity with donor-centric fundraising theory and best practices
experience with Asana or similar project management tools preferred
demonstrated openness to and familiarity with emerging technologies, including AI

Director of Integrated Marketing – Fundraising

Key skills