Develop and execute a comprehensive enterprise external communications strategy aligned to corporate priorities and brand direction.
Shape and manage the narrative for Western Union’s transformation, products, and global business initiatives.
Oversee content strategy, editorial direction, and ongoing governance for Western Union’s external website.
Manage and grow strategic social media platforms for key executives, including content development, thought leadership, audience engagement, and analytics tracking.
Develop proactive and reactive media strategies, including pitches, press materials, and messaging frameworks.
Monitor global media narratives and industry trends to identify opportunities to advance Western Union’s reputation.
Track and analyze media mentions, sentiment, and external perception of Western Union.

10+ years of experience in Communications, Public Relations, External Affairs, or related field.
Proven track record leading enterprise‑level external communications strategies within a global or highly regulated environment.
Expertise in media relations, digital communications, and executive social platforms.
Strong writing, storytelling, and message development capabilities.
Ability to influence senior leaders and collaborate across complex organizations.

Corporate Communication, External Engagement

Key skills