Digital Marketing Specialist – Social, E-mail

Role Overview

• Manage the day-to-day execution of Plasmidsaurus’s digital channels, focusing on social media and email campaigns.
• Own the day-to-day execution of all social media channels ensuring consistent presence.
• Help design and deploy thoughtful email workflows that respect a scientist’s inbox.
• Write copy that understands the difference between in vitro and in vivo without a second thought.
• Engage with our community of scientists to build and support brand loyalty.
• Track and analyze campaign performance metrics including engagement rates, click-through rates (CTR), and channel growth to inform continuous optimization.

Requirements

• Bachelor degree or higher in Molecular Biology, Biochemistry, or a related Life Science discipline.
• 2+ years of bench lab experience to ensure knowledge of lab culture and terminology.
• Hands on experience managing social media accounts, editorial calendars, and community engagement.
• Experience executing email campaigns and marketing workflows using a CRM platform (preferably HubSpot).
• Experience designing digital content and marketing assets.
• Biotech experience is highly preferred.

Benefits

• Plasmidsaurus is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Work from home options available.
• Opportunities for professional development and learning.