About this role

Partner with marketing leaders to build and lead a product roadmap that supports Yelp’s marketing strategy and company goals.
Use experience with leading third-party marketing automation platforms to maximize their value.
Research and implement emerging technologies including machine learning and artificial intelligence.
Connect with specialist groups such as data analytics and machine learning teams.
Stay informed about trends in marketing technology to keep Yelp at the forefront of innovation.
Listen closely to marketing team members and support others to succeed.

Expertise in product management with work in marketing technology or marketing operations
Hands-on experience with at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Braze, or similar)
Comfortable working together with engineers and can communicate technical requirements
Curiosity about how machine learning and artificial intelligence can shape the future of marketing
Use of data to guide decisions, valuing privacy, inclusivity, and transparency in data practices
Experience partnering with marketing teams or working in a marketing-related role

Lead Product Manager – Marketing Platform

Key skills