Elevate the Forensics marketing function from reactive to proactive
Drive the narrative in the market
Serve as the senior Marketing Business Partner to Forensics leadership
Shape priorities and align marketing investment with business growth goals
Collaborate closely with VPs of National Accounts and Business Development – Forensics
Define and own the Forensics Business Group marketing strategy
Establish annual and quarterly marketing objectives tied to business outcomes
Develop content marketing campaigns to improve brand visibility
Own Forensics demand generation strategy across inbound and outbound motions
Drive a culture of measurement and accountability across Forensics marketing

Subject-matter expertise in Forensic Engineering, technical consulting, or related professional services
7–12 years of hands-on experience marketing Forensic Engineering, consulting, or closely related technical/professional services
Alternative candidates with hands-on Forensics Engineering experience preferred
Deep familiarity with the insurance carrier and law firm buyer ecosystem
Experience defining KPIs and making data-informed decisions
Proven ability to partner with senior business leaders
Experience influencing outcomes in matrixed organizations
Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field (or equivalent practical experience). Master’s degree is a plus

Marketing Director – Forensics Engineering

Key skills