About this role
Role Overview
- Implement SEO content initiatives for the German market across multiple verticals, including iGaming, online casino and sports betting
- Own the full content production process: briefing, review, editing, proofreading and publishing of high-quality SEO content
- Build and manage a network of German-speaking freelance writers to ensure a steady content flow
- Work closely with SEO Managers to implement SEO recommendations and ensure performance and quality standards are met
- Review, edit and proofread content with a strong focus on clarity, structure, tone and user value
- Provide clear, constructive feedback to freelancers to continuously improve content quality
- Coordinate timelines and deliverables with freelancers and internal stakeholders to meet all deadlines
- Act as a strong quality authority, ensuring all published content meets brand, product and SEO requirements
Requirements
- Proven experience managing and editing content produced by freelancers
- Hands-on knowledge of SEO fundamentals and content optimization (you understand how SEO works, even if you are not defining the strategy)
- Experience with iGaming, online casino and/or sports betting content
- Native-level German (C2) and very good written and spoken English
- A strong editorial eye and high standards for text quality
- Strong organisational skills and the ability to manage multiple content streams in parallel
- Comfortable working in a fast-paced, flat startup environment
- Experience in affiliate marketing is a plus
Benefits
- Flexible work arrangements
- Professional development opportunities