Own the positioning, messaging, and go-to-market strategy for our suite of tax technology products.
Work closely with Product Management to understand roadmap, customer problems, and differentiators.
Shape product stories across launches, sales motions, campaigns, and product education.
Create and own core product messaging and narrative frameworks, develop product content and collateral.
Enable commercial teams with the tools, training, and insights they need.

7+ years of experience in B2B product marketing, preferably in SaaS, fintech, tax, or developer platforms.
Strong strategic thinking and storytelling skills.
Experience with go-to-market for technical products and/or regulated industries.
Excellent written and verbal communication skills.
Highly collaborative, proactive, and comfortable in a fast-paced, high-growth environment.
Familiarity with marketing to technical and non-technical personas, including finance, tax, operations, and engineering.
Experience working in a scale-up or in cross-regional/global contexts.
Bonus: An eye for visual design to create and/or feedback on highly visual product collateral (e.g. decks, 1-pagers, etc.)

Product Marketing Lead

Key skills