Key skills
TableauAnalyticsLeadershipStrategic PlanningCommunicationCollaborationPresentation SkillsSales
About this role
Role Overview
- Oversee supplier-funded marketing programs for Covetrus
- Provide leadership and strategic direction to grow revenues
- Manage the business unit’s overall P&L performance
- Develop and executing revenue strategies
- Build internal relationships with other parts of Covetrus
- Develop customer relationships to support new business development
- Assess and action on revenue and profitability trends
- Lead media team in analyzing, planning and executing strategies
- Manage and improve media infrastructure
- Collaborate with cross functional teams for effective traffic monetization
- Work with finance to establish revenue and expense budgets
- Analyze market and competition for effective sales strategies
- Utilize data and insights to measure media program effectiveness
- Serve as primary liaison between media, marketing, and key manufacturers
Requirements
- Bachelor’s degree in marketing, advertising or related field required
- Minimum 5+ years leading digital & media operations and teams
- Experience growing revenues and scaling a media business/network required
- Excellent digital aptitude, marketing measurement, and significant familiarity with ad ops technology
- Strong interpersonal, communication, collaboration and presentation skills
- Excellent leadership skills and experience managing staff to exceed engagement and revenue goals
- Excellent organizational skills, analytical skills, and strategic thinking
- Experience with analytics systems such as Google Analytics, Tableau and Excel strongly preferred
- Strong strategic planning, communication, analytical, interpersonal, organizational and resource management skills
- Demonstrated understanding of online marketing principles, media publishing, monetization, and advertising.
Tech Stack
- Tableau
Benefits
- 401k savings & company match
- Paid time off
- Paid holidays
- Maternity leave
- Parental leave
- Military leave
- Other leaves of absence
- Health, dental, and vision benefits
- Health savings accounts
- Flexible spending accounts
- Life & disability benefits
- Identity theft protection
- Pet insurance