Online Marketing Manager, E‑commerce

Role Overview

• You are a marketing generalist with an e‑commerce focus — you manage campaigns across multiple channels and ensure everything works together.
• Cross‑channel strategy: You develop marketing strategies that connect SEO, paid social, email marketing and on‑site optimization.
• Campaign management: You plan, run and optimize campaigns on Meta, Google and other platforms.
• Content & SEO: You understand how to build organic traffic and collaborate with our content team to implement it.
• Email marketing: You design automated flows and newsletter strategies that strengthen customer retention and drive revenue.
• Analysis & optimization: You track the performance of all activities, identify opportunities for improvement; you know how a good online shop should be structured — from product pages to checkout.

Requirements

• Broad online marketing knowledge with a focus on e‑commerce.
• Experience with at least 2–3 of the following channels: SEO, Meta Ads, Google Ads, email marketing, CRO.
• You can read data and derive strategic recommendations from it.
• Strong copy skills: you write effective text for ads, emails and landing pages.
• Self‑driven: you don’t require micromanagement and thrive with trust and autonomy.
• Fluent in German.

Benefits

• 100% remote — work from anywhere in Germany.
• Diverse responsibilities: no two days are the same.
• Responsibility & trust from day one.
• Training budget — stay current with industry trends.
• MacBook, monitor and headset provided.
• Flexible working hours.
• €900 health budget per year.
• Corporate benefits with 500+ partners.
• Young team with real scope for impact.