About this role

Support development and maintenance of Columbia Threadneedle’s marketing automation platform and activities, across all B2B and D2C channels.
Deliver timely updates across the various systems as required, in line with Columbia Threadneedle risk appetite and policies.
Create Marketing Cloud Engagement assets such as journeys, emails, landing pages, smart capture forms and data extensions.
Collaborate and communicate effectively with marketing stakeholders and the Technology team.
Build strong working relationships with relevant teams to understand brief requirements and help manage stakeholders.
Collaborate across the marketing team to support the delivery of the broader marketing strategy and key initiatives.
Advocate for the appropriate use of marketing automation capability with an understanding of related CRM data.

Proven experience of Marketing Cloud Engagement and key capabilities of Email Studio, Web Studio, Journey Builder, Content Builder and Audience Builder.
Experience and knowledge of marketing automation platform management, campaign delivery and working with technology teams.
Working knowledge of other industry standard tools such as Salesforce CRM is desirable.
Experience of lead generation and the role of email in integrated B2B campaigns
A good eye for detail
Proactive and prepared to take ownership.
Good written and verbal skills.
Graduate or relevant professional qualification.

Marketing Automation Manager – 7 Month Fixed Term Contract

Key skills