Collaborate with collaborators across various departments to gather and prioritize business requirements.
Conduct regular meetings, workshops, and presentations to ensure alignment between business goals and software development efforts.
Prioritize user stories, bugs, and improvements based on business value, technical feasibility, and strategic objectives.
Build and maintain a product backlog, ensuring it accurately reflects the most current business priorities.
Work closely with development teams, providing clear and concise user stories, acceptance criteria, and mentorship throughout the development lifecycle.
Provide insights and directions to ensure that the final product delivers value to collaborators and aligns with strategic objectives.
Collaborate with project managers, developers, and QA teams to plan and coordinate product releases.
Communicate release schedules, updates, and potential impacts to collaborators in a timely manner.
Monitor product performance and gather feedback from collaborators to identify areas for improvement.
Occasionally travel either nationally or internationally as required.

Bachelor’s degree in business administration, information systems, or related field, or equivalent experience.
Demonstrated experience (2+ years) as a Product Owner or comparable position, preferably in the software development or IT industry.
Experience with marketing applications, preferably Salesforce Pardot or Account Engagement Cloud.
Understanding of Agile methodologies.
Strong understanding of process and change management principles to reengineer processes, reduce redundancy, and increase efficiency.
Excellent verbal, written communication, and interpersonal skills, with the ability to effectively engage with peer collaborators in the organization.
Knowledge of office automation tools such as MS Word, PowerPoint, Outlook, and Excel.
Analytical approach, with the ability to prioritize competing demands and make data-driven decisions.
Self-motivated with excellent planning, organizational, and time management skills.
Ability to identify problems, determine root causes, and suggest containments and countermeasures in collaboration with the business and Application Owner.
Flexible schedule when the workload warrants.

Product Owner – Salesforce Marketing

Key skills