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Marketing Lead – Mexico, Colombia at CI&T | JobVerse
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Marketing Lead – Mexico, Colombia
CI&T
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Marketing Lead – Mexico, Colombia
Mexico City, Mexico City, Mexico
Full Time
2 hours ago
No Sponsorship
Apply Now
Key skills
Leadership
Sales
About this role
Role Overview
Shape and execute Mexico’s marketing strategy in partnership with marketing and sales leadership
Drive measurable pipeline impact through integrated demand generation programs
Activate strategic partner marketing initiatives to strengthen ecosystem presence and credibility
Translate global campaigns into locally relevant, high-impact market activations
Lead execution of regional events, sponsorships, and executive engagement opportunities
Elevate brand visibility through PR, media engagement, and thought leadership initiatives
Partner closely with sales to execute account-based marketing strategies aligned to revenue goals
Leverage data and performance insights to optimize marketing effectiveness and ROI
Provide strategic marketing support for Colombia, ensuring alignment with regional priorities
Adapt campaigns and programs to local market dynamics while maintaining consistency across regions
Requirements
5–8+ years of experience in B2B marketing (technology or consulting preferred)
Fluent in Spanish and English
Proven experience in demand generation and integrated marketing programs
Strong knowledge of the Mexican market
Familiarity with the Colombian market is a plus
Experience supporting marketing in growth or emerging markets preferred
Strong understanding of the Latin American business landscape
Comfortable operating in a global, matrixed organization
Benefits
Competitive Salary
Generous paid vacation days
Unlimited sick time
100% paid health & dental benefits starting day one
Annual profit-sharing distribution
Retirement match
Paid parental leave
Dedicated career advisor
And so much more…
Apply Now
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