Events Marketing Manager

Role Overview

• Own Iru's event calendar across large-scale conferences, mid-sized industry events, private invite-only dinners and experiences, and community meetups
• Define how Iru shows up at each event type: booth footprint, experience design, staffing model, sponsorship tiers, and activation strategy
• Build and manage event budgets with full accountability for spend, vendor negotiations, and ROI tracking
• Evaluate new event opportunities and make clear recommendations on where to invest and where to pass
• Lead all logistics for major industry conferences where Iru sponsors and operates booths, including events with 50,000+ attendees
• Own the full booth lifecycle: design brief, vendor selection, production, shipping, setup, staffing coordination, breakdown, and post-show reconciliation
• Manage mid-sized conference presence with leaner builds that still reflect brand quality
• Ensure demos, collateral, swag, and staff are prepared and aligned before every event
• Plan and execute private invite-only events and executive dinners: venue sourcing, guest experience, AV, catering, run-of-show, and day-of operations
• Design activations that create genuine conversation and leave attendees with a clear impression of what Iru is and why it matters
• Work with sales to define the right guest lists and ensure follow-up happens
• Partner with sales leadership on event staffing, lead capture, and SDR follow-up strategy
• Coordinate with Iru's PR agency on media and analyst briefings around major events
• Manage speaker submissions, presentation logistics, and prep for Iru presenters at conferences
• Brief the creative team on asset needs with enough lead time to do the work well

Requirements

• 6+ years of B2B event marketing experience, with clear ownership of large-scale conference presence and high-end private activations
• A portfolio of events you've run that you're genuinely proud of. You should be able to walk through what you built, what went wrong, and what you'd do differently.
• Deep hands-on expertise across booth builds, vendor management, AV, catering, shipping logistics, and on-site operations
• Experience in cybersecurity, enterprise SaaS, or technical B2B strongly preferred
• Strong budget management and vendor negotiation skills
• Calm under pressure. Events break. You fix them without making it everyone else's problem.
• Highly organized with the kind of follow-through that means nothing falls through the cracks
• Clear communicator who can align stakeholders across sales, marketing, and leadership without a lot of hand-holding

Tech Stack

• Cyber Security

Benefits

• Competitive salary
• Hybrid work environment (3 days in office per week)
• 100% individual and dependent medical + dental + vision coverage
• 401(K) with a 4% company match
• 20 days PTO
• Iru Wellness Week the first week in July
• Equity for full-time employees
• In-office lunch stipend provided
• Up to 16 weeks of paid leave for new parents
• Paid Family and Medical Leave
• Modern Health mental health benefits for individuals and dependents
• Fertility benefits
• Working Advantage employee discounts
• Onsite fitness center
• Free parking
• Exciting opportunities for career growth