Pittsburgh, Massachusetts, United States of America
Full Time
2 weeks ago
$103,100 - $154,700 USD
Visa Sponsor
Key skills
GoBudgetingSales
About this role
Role Overview
Drive Go-to-Market Strategy
Own global GTM strategy; align cross-functional teams
Define target segments, applications, and customer personas
Develop value propositions and differentiated positioning
Lead commercialization for new product introductions
Partner with marketing to execute campaigns and expand into new segments
Develop sales enablement tools and deliver training
Support launches, events, and customer engagement
Gather and translate Voice of Customer insights into actionable strategies
Conduct competitive analysis and monitor market trends
Identify growth opportunities in core and adjacent applications
Support product lifecycle from launch through phase-out
Monitor product performance and adoption
Conduct win/loss analysis and support portfolio optimization
Identify portfolio gaps and expansion opportunities
Requirements
Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA preferred
6+ years of experience in product marketing, commercial, or business development roles within biotech, pharma, healthcare, or industrial sectors
Experience in cryogenic, biopreservation, or related technical markets preferred
Experience launching new products in a global, matrixed organization with cross-functional and commercial team engagement
Experience with forecasting, budgeting, and pricing analysis
Strong ability to collaborate across cross-functional and global teams
Willingness to travel 25–35%, including domestic and international
Tech Stack
Go
Benefits
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short
and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount