Key skills
SQLAnalyticsBIBusiness IntelligencePower BICRMLeadershipCommunicationSales
About this role
Role Overview
- Drive insight generation across B2B marketing organization.
- Evaluate business growth through marketing channels.
- Analyze performance across various marketing channels.
- Identify investment opportunities to optimize marketing spending.
- Oversee a small team of analysts to deliver recommendations and automate insights.
- Collaborate with marketing and operations teams to improve data quality and flows.
- Develop attribution systems, build segmentation models, and evaluate marketing performance.
- Present findings and recommendations to marketing leadership.
Requirements
- Bachelor’s or Master’s degree in Analytics, Data Science, Business, Economics, or equivalent professional portfolio.
- 5+ years of experience in B2B marketing analytics, business intelligence, or revenue analytics
- Proficiency in SQL and Power BI (required)
- Experience with CRM, Marketing, and Sales Platforms (Marketo, CJA, Atlas, etc)
- Strong understanding of multi-touch attribution, marketing, B2B funnels, and revenue dynamics
- Ability to manage and mentor analytical talent
- Excellent communication and data storytelling skills, able to simplify complexity for diverse audiences.
Tech Stack
- SQL
Benefits
- Medical and dental coverage
- Disability
- Retirement benefits
- Paid leave
- Paid time off
- Discretionary annual bonus program