Serve as a strategic advisor to enterprise customers by leading structured discovery engagements to assess GEO maturity, operating models, workflows, and organizational readiness.
Conduct in-depth opportunity analysis and competitive benchmarking, synthesizing complex insights into executive-ready recommendations.
Translate findings into phased, multi-quarter GEO roadmaps aligned to measurable business outcomes, clearly defining priorities, milestones, and success criteria.
Design scalable GEO governance frameworks and operating models that enable long-term adoption and cross-functional alignment.
Establish scalable standards for workflows, accountability, reporting, and cross-functional collaboration across Marketing, Product, Engineering, and Content teams.
Guide customers through change initiatives, stakeholder alignment, and rollout sequencing while diagnosing inefficiencies and recommending process optimizations that increase operational efficiency and reduce friction.
Lead structured workshops, prioritization sessions, and executive briefings to define outcomes and align stakeholders throughout the customer lifecycle, ensuring strategic alignment and long-term value realization.
Track performance against milestones and KPIs, proactively identify risks and implementation blockers, and recommend course corrections as business priorities evolve.
Partner closely with Sales, Customer Success Managers, and Product teams to ensure strategic continuity throughout the customer lifecycle.
Identify opportunities for expanded engagement and deeper alignment between customer goals and Semrush capabilities.
Act as the voice of the customer by surfacing insights, risks, and product enhancement opportunities that support enterprise digital transformation.
Contribute to the evolution of internal playbooks, consulting frameworks, and delivery methodologies that increase leverage and consistency across Strategic Services.
Requirements
5+ years of experience in digital strategy, GEO consulting, change management, enterprise advisory, or related roles within SaaS or MarTech environments
Proven experience leading structured discovery engagements and translating insights into actionable, executive-level strategic roadmaps
Demonstrated ability to design scalable operating models, governance frameworks, and cross-functional workflows
Experience influencing senior stakeholders and driving strategic alignment at the Director and VP level.
Strong expertise in GEO strategy, competitive analysis, and performance measurement with the ability to clearly connect strategic initiatives to commercial outcomes.
Exceptional facilitation, stakeholder-management, and executive communication skills
Ability to identify risks early, manage ambiguity, and re-prioritize initiatives in dynamic enterprise environments
Experience working cross-functionally with Marketing, Product, Engineering, and Executive stakeholders
Comfortable managing multiple strategic engagements simultaneously while maintaining high-quality outcomes
Benefits
Unlimited PTO
Low cost medical, dental, and vision plans
Life insurance
Accidental death and dismemberment (AD&D) insurance
Dependent Care Savings Accounts and Flexible Spending Accounts