Key skills
CloudSQLSalesforceCRM
About this role
Role Overview
- Design/execute/measure high impact direct to consumer marketing experiments
- Provide analytical guidance to stakeholders
- Collaborate with Integrated Marketing to optimize Salesforce Marketing Cloud journeys
- Build and deploy marketing campaigns in Salesforce Marketing Cloud
- Manage and segment audience data using marketing cloud tools
- Participate in campaign optimization sessions
Requirements
- Minimum 3+ years of SQL experience
- Minimum 2+ years of Salesforce and Marketing Cloud automation experience
- Solid CRM experience and understanding of marketing campaign concepts and best practices
- Extensive usage of Salesforce Marketing Cloud (SFMC)
- Proficient in AMPscript, HTML/CSS
- Experience creating dynamic and personalized marketing campaigns
Tech Stack
- Cloud
- SQL
Benefits
- Total Rewards package includes base salary, variable compensation
- Health and well-being benefits
- Savings and retirement programs
- Paid time off
- Banking benefits and discounts
- Career development and recognition programs