Junior Communications Analyst – Affirmative Action for People with Disabilities

Role Overview

• Support and/or implement elements of the integrated communication and marketing plan (360º
• institutional brand, products, internal communications, digital, events and POS materials), considering Viter's business strategy, and ensure the institutional communication of the VC brand linked to the business.
• Propose and/or execute improvements to marketing communication actions, delivering value to the business and meeting customer needs and satisfaction with excellence.
• Propose and/or execute actions to position and consolidate the Viter brand and its portfolio in the agribusiness market.
• Execute special projects such as launches of new products, new units, campaigns, etc.
• Act critically and innovatively, with a focus on results and customer access.
• Support the creation of structured plans based on annual challenges and objectives—providing relevant inputs on event presence, regionalization and institutional matters.
• Execute, monitor, control, measure and report the activities proposed in the department’s strategic and tactical plans related to events, regionalization and institutional topics.
• Support the structuring and execution of the department's routine activities (portfolio support materials; institutional collateral; commemorative dates; correct use of the brand; benchmarks; etc.).
• Support and assist regional teams: SE, CBR, Resellers and SU.
• Actively contribute to the creation/update/execution/measurement of Viter's strategic digital media plan (institutional and regional).
• Support the development/update of digital content and actions.
• Be responsible for internal approvals of technical content with the responsible team (institutional and regional).
• On a regional basis, actively manage the full media cycle: opportunity analysis; involvement of the advertising agency; quotations; proposal analyses; negotiations; contracting; agency briefings aligned with Viter strategy; internal material validation; sending material to media; media checking and historical record keeping.
• Ensure departmental information/strategy alignment with Brazil media strategy.
• Compile the annual agribusiness events calendar, verify alignment with Viter strategy and identify feasibility and opportunities for national event demands.
• On a regional basis (SE, CBR, SU and Resellers), be responsible for the full event cycle execution (negotiation and rental of space; when applicable, hiring a stand builder according to scope; when applicable, submission of events to the VC sponsorship committee; pre-, during
• and post-event promotion; availability of support materials; payments; measurement of results; reports, historical archives, continuous improvement processes; etc.).
• Ensure departmental information/strategy alignment with Brazil events strategy.
• On a regional basis, keep internal audiences (VC, Viter and Operations) engaged and well-informed about Viter.
• Monitor budget execution and project the financial resources and expenses of the marketing package for activities under your responsibility.
• Provide critical contributions to departmental activities.
• Support trademark registration processes (legal procedures, budgeting, payments, filing, etc.).
• Organize, archive and, when appropriate, make department materials available.
• Maintain active relationships with various stakeholders (suppliers, third parties, internal teams, influencers).
• Implement, enable and promote actions and projects carried out by other areas.
• Produce, manage inventory, distribute and ensure the correct use of celebration and recognition gifts.
• Provide support for incentive campaigns and relationship programs (internal and external).

Requirements

• Bachelor's degree in Business Administration, Marketing, Communications, Journalism, Public Relations or a related field. Preferably with a specialization in Marketing.
• Experience in communication and marketing routines.
• Good knowledge of event organization.
• Good knowledge of physical, digital and engagement communication channels.
• Strong communication skills.
• High capacity for multitasking and strong organizational skills.
• Postgraduate degree in communication or business is desirable.
• Experience in communications within the agricultural market.
• Experience developing and/or implementing strategic marketing plans.

Benefits

• Health and dental plans for you and your dependents.
• Flu vaccination and medication assistance.
• Online therapy for mental health.
• Access to Pilar 24h with a variety of professionals such as psychologists, nutritionists, veterinarians, lawyers and others to support you and your family.
• Birthday day off.
• Total Pass with more than 200 types of physical activity.
• VC in Motion program that encourages exercise and physical activities.
• Hybrid model (onsite once a week) for administrative positions.
• Childcare/babysitter allowance.
• School supplies assistance.
• End-of-year toys for children.
• VC and Your Baby program providing pregnant employees with guidance throughout pregnancy and for three months after the baby’s birth.
• Extended parental leave for mothers and fathers.
• Commuting allowance, parking or company shuttle.
• Private pension plan.
• RV (meal voucher program).
• Life insurance.
• Meal and food allowance (card).
• Christmas food benefit.
• Length of service recognition program.