Own and evolve MUI X's positioning and messaging, with a primary focus on the Enterprise market.
Develop differentiated narratives that directly address the core buying conversation: MUI X vs. AG Grid, Bryntum, and the ever-present "we'll build it in-house" alternative.
Craft messaging for multiple buyer personas
the frontend engineers who evaluate, the tech leads who recommend, and the engineering managers, VPs, and CTOs who approve budgets.
Translate product capabilities (Data Grid, Charts, Date & Time Pickers, Tree View) into clear value narratives tied to productivity, time-to-market, and total cost of ownership.
Ensure consistent positioning across the website, sales materials, campaigns, and product launch communications.
Build MUI's sales enablement foundation from scratch: battle cards, competitive positioning docs, objection-handling guides, pitch decks, ROI frameworks, and case study templates.
Work closely with AEs to understand where deals are won and lost
and create materials that directly address those moments.
Define ICP and buyer journey maps that give Sales a sharper lens on who to prioritize and how to engage them at each stage.
Translate product releases and roadmap highlights into sales-ready narratives that AEs can use in active deals.
Lead GTM planning for major MUI X releases and commercial initiatives
define the plan, align stakeholders across Sales, Product, and DevEx, and drive execution end to end.
Work with Product to ensure launches are framed for commercial impact, not just developer awareness.
Build and maintain a competitive intelligence function: track AG Grid, Bryntum, and other alternatives; understand how they position, price, and win deals.
Synthesize customer and market insights into actionable recommendations for messaging priorities, roadmap input, and GTM decisions.
Establish a regular cadence for feeding competitive and customer intelligence back to Sales and Product.
Design and execute campaigns that generate a qualified pipeline for the Sales team, with a focus on Enterprise buyers.
Partner with Sales and Ops to define lead qualification criteria and establish tight feedback loops between marketing activity and sales outcomes.
Own and track key funnel metrics: marketing-sourced pipeline, conversion rates, cost per qualified opportunity, and return on marketing investment.
Lead performance campaigns across relevant channels (Google, LinkedIn, developer communities); run experiments and optimize based on data.
Requirements
4-6 years of experience in product marketing or growth marketing, with meaningful time spent in B2B SaaS
Demonstrated experience building marketing programs from scratch
not just inheriting and optimizing existing infrastructure
Experience marketing technical products to engineering audiences: developers, tech leads, engineering managers, and technical executives
Strong ability to develop positioning and messaging independently
you can write a sharp, differentiated positioning document without waiting for a brief
Proven track record of generating qualified pipeline for Sales teams, with clear examples of measurable impact
A "manager of one" mentality: you define your own priorities, build your own plans, and execute without needing constant direction or oversight
Excellent written communication skills in English
at a level that earns the trust of a developer audience
Comfortable operating in a fully remote, async-first environment with minimal process and high ownership
Benefits
Competitive compensation commensurate with your experience level and location