Marketing Automation Specialist
India
Full Time
3 weeks ago
No Sponsorship
Key skills
ETLSQL
About this role
Role Overview
- Build, optimize, and scale lifecycle campaigns
- Work at the intersection of marketing, product, and data teams
- Execute data-driven campaign execution
Requirements
- 5+ Years of Relevant Experience (Mandatory)
- Strong hands-on experience with Braze
- Advanced SQL skills (joins, CTEs, window functions, complex segmentation logic)
- Experience with Hightouch or similar reverse ETL tools
- Solid experience with Liquid templating for dynamic and personalized messaging
- Proven track record of building and optimizing lifecycle marketing campaigns
- Strong understanding of event-driven architecture in marketing systems
- Ability to troubleshoot and resolve data discrepancies across systems
- Comfortable collaborating with marketing, product, and data teams
Tech Stack
- ETL
- SQL
Benefits
- Remote working days: Monday to Friday
- Working hours: 3:30 PM – 1:30 AM (US Business Hours, EST)
- Flexible working hours