Sales Executive

Role Overview

• Strengthening the Company’s Business interests in the Marketplace
• Form the vital link between the Company and Customers
• Driving sales and collection target for his zones from his team
• Identifying the overall potential for the territory
• Selling the entire product range
• Identifying cross selling / upselling opportunities at both direct and indirect accounts
• Innovative customer focussed offerings to gain customer / market share
• Understanding market operating prices as well as dealer ROI / margin structure
• Collaborating internally with Global and domestic account team to grow business
• Timely collection of dues
• Monitoring overdues and streamlining the accounts
• Ledger review with the team
• Optimise the credit limits and adhoc requests
• Periodic updates and reports on the market activities to the branch manager
• Implementing the business strategy of the company
• Driving digital adoption at customers and sales force
• Technical Seminars and customer connects to reinforce Coats brand
• Liaising with technical team for right product offerings and upgradation
• Using sales tools and report for regular analysis
• Effective utilization of the marketing and promotional material
• Managing customer relationships with key stake holders
• Engage with customers with new product and service offering
• Provide customers with a much higher level of technical & commercial competence
• Understanding short and long term customer business projections
• Minimum 15 to 20 days of market visits
• Engagement with senior and mid level management of the customers
• Forecasting and periodic sales planning aligned with key market intelligence and branch objectives

Requirements

• Any Graduate with Sales experience.
• Good Communication
• Good Analytical skills

Benefits

• At Coats Group, we are committed to innovation, excellence, and fostering a diverse and collaborative environment where every team member can thrive.