Build and nurture relationships with hospitals, rehab centers, assisted living communities, physicians, elder law attorneys, and financial planners
Represent the agency at networking events, senior expos, and community programs
Identify creative outreach strategies (lunch & learns, educational workshops, digital engagement ideas)
Track referral sources and develop growth strategies
Collaborate with leadership on branding, messaging, and positioning
Conduct initial client assessments (home visits when needed)
Serve as a primary point of contact for new families during onboarding
Help families understand care plans, schedules, and available resources
Coordinate with caregivers and internal staff to ensure quality service delivery
Problem-solve proactively when challenges arise
Maintain accurate documentation and communication

Experience in home care, healthcare marketing, case management, or senior services
Strong communication and presentation skills
Valid driver’s license and reliable transportation
Familiarity with the local healthcare and senior services landscape is a plus
Bachelor’s degree preferred but not required

Outside Sales, Client Care Manager

Key skills