Manage the end-to-end lead lifecycle, including lead sync, attribution, and hand-off to Sales to ensure conversion into quality outcomes.
Operationalize regional strategies by building and maintaining Marketo programs, Salesforce tracking, and Tableau reporting dashboards.
Provide project admin support to the North America regional marketing team.
Create and distribute localized templates, outreach sequences, and partner-ready kits to support field demand generation for the Sales team.
Analyze reporting insights and ROI metrics in Tableau to identify and scale tactics that accelerate deal cycles.

2+ years of marketing experience within a SaaS or Cybersecurity Field marketing team.
Proficiency in Salesforce and Marketo for managing complex marketing workflows and lead synchronization.
Proven experience managing end-to-end marketing campaign operations, including digital campaigns and executive-level events.
Demonstrated ability to manage project administration and stakeholders across multiple time zones in a remote work environment.

Regional Marketing Specialist

Key skills