Own Canva’s UGCs content strategy for organic & paid social in Vietnam
Track trends and propose fresh content ideas tailored to paid social.
Collaborate with the creative team to shape clear, compelling briefs and scripts.
Identify and select creators to produce native, engaging content.
Oversee the UGC production process from briefing to final delivery.
Collaborate with performance teams to analyze results and iterate based on insights.
Maintain a consistent, high-quality flow of diverse creator content that drives results.

4–6 years of experience in influencer marketing, UGC content, social creative strategy, or a similar role.
Deep platform fluency, especially TikTok, Reels, and YouTube Shorts, and understanding of how creator content performs.
Proven experience briefing creators and overseeing content production end-to-end.
Strong creative and editorial instincts: you know what hooks, entertains, and converts.
Excellent collaboration and communication skills.
Native-level Vietnamese.
Strong English skills is preferred.

Social Media and Engagement Specialist

Key skills