Financial Operations Analyst

Role Overview

• You'll run the day-to-day accounting
• classifying transactions in QBO, managing accounts payable and receivable, maintaining the general ledger, and keeping the books clean.
• You'll oversee a highly complex invoicing process, where attention to detail and the ability to navigate challenging scenarios are essential.
• You’ll develop and enforce well-maintained financial documents, policies, systems, and internal controls ensuring compliance with provincial and federal regulations.
• You’ll prepare timely financial statements, reports, and cost-benefit analyses, including year-to-date actuals, forecasts, and variance explanations
• on a monthly, quarterly, and annual basis.
• You'll evaluate marketing and channel performance through a financial lens
• analyzing CAC, LTV, revenue per user, and ROI across SEO, paid media, and affiliate networks
• translating data into clear, actionable recommendations that drive conversion and revenue growth.
• You'll work with analytics and data visualization tools, alongside core financial platforms to extract insights, identify trends, and surface the data that matters most to the business.
• You'll own the end-to-end financial operations of the GeniusCash rewards program
• including weekly fulfillment validation and payment processing with the Customer Service team, fraud investigation, and reconciliation of manual approvals.
• You’ll collaborate with the Sr. Finance Manager and other members of the senior leadership team to develop and implement financial strategies that align with and support the company’s objectives.
• You'll connect the dots between financial results and company initiatives across all of our core teams to bolster positive revenue trends and short circuit negative ones.
• You'll investigate and respond to all finance and accounting inquiries promptly and accurately.
• You’ll oversee payroll, manage time-off tracking, and maintain process documentation, along with supporting a range of related operational tasks.
• You’ll ensure compliance with tax regulations and assist with tax planning and filing.
• You'll work closely with external contractors, clients, and affiliate partners.
• You'll support stretch projects and assist the team as needed.
• You'll wear many different hats in a lean, agile, and fast-paced culture.

Requirements

• You live in Atlantic Canada, and are legally eligible to work in Canada.
• You have a minimum of 3 years experience working in a finance and accounting role within a tech startup, or fast-growing company environment, especially in Fintech and/or a B2C business
• and you bring strong data analysis skills with proven experience across a range of data visualization and reporting tools.
• You have a BA in finance, business administration, accounting, or a related field
• or relevant professional experience.
• You have a CPA designation, are working towards one, or you have relevant hands-on experience that demonstrates equivalent financial acumen.
• You have strong knowledge of federal and provincial laws, regulations, and ordinances pertaining to finance and accounting best practices.
• You're proficient in QuickBooks Online and highly capable with spreadsheets and financial modeling tools.
• You bring strong data analysis skills with proven experience using data visualization and reporting tools.
• You don't rely on AI to do your job for you but you know how to integrate it into your daily workflow to maximize productivity.
• You're organized and proactive
• you manage competing deadlines without things slipping through the cracks.
• You can think on your feet
• no problem is too big and no question is too difficult ‒ you know how to find the right answers, online and offline.
• You're a self-starter, reliable, and trustworthy
• you take ownership of your work, follow through on commitments, and communicate proactively when things change.
• You pick up new tools and software quickly and are comfortable working across multiple platforms.
• You're genuinely curious
• you ask "why" and keep learning, not because you have to, but because you want to.

Benefits

• Work from home anywhere in Canada with permanent remote full-time status.
• Opportunities for continuous growth and career advancement.
• Competitive salary based on your skills and experience.
• Performance-based bonuses.
• 100% paid premiums for health, dental, and vision insurance.
• Ample vacation time and standardized public holidays across Canada.
• New employee toolkit that contains everything you need to do your job well (includes a company laptop, a second monitor, and a dozen other useful items).
• Mental health support through inConfidence and the Calm app.
• Mobile phone allowance to help cover part of your monthly bill.
• Regular team building fun including team games, lunches, happy hours, competitions with prizes, and more.
• Challenging and rewarding work that has a real impact on the financial health of Canadians.