Analyze syndicated data, shopper trends, and competitive performance
Develop insights that support account strategies and category recommendations
Support line review storytelling and help build the national narrative that can be customized by customer
Present category insights and recommendations to key retail partners
Support customer business planning with clear, data-driven insights
Track category performance across channels using syndicated and internal data
Identify distribution, market share, velocity, and pricing opportunities
Coordinate with Channel and Customer teams to apply insights to execution
Support innovation validation efforts by providing category context and macro trends

Bachelor’s degree in business, marketing, analytics, or related field
4–6 years experience in Category Management or CPG insights
Proficiency with Nielsen or Circana platforms
Experience presenting directly to retailers in formal and informal settings
Strong analytical skills and ability to simplify data for action
Ability to work independently, adapt quickly, and operate in fast-paced growth environment

Category Insights Manager

Key skills