Execute regional sales plans, goals, and priorities as defined by the VP of Sales.
Deliver assigned revenue, volume, margin, and activity targets through effective district-level execution.
Monitor sales performance metrics including account growth, case volume, gross margin, and activity levels; take corrective action when results fall short.
Directly lead, coach, and develop District Sales Managers.
Conduct regular one-on-one reviews, performance evaluations, and field coaching to improve sales effectiveness.
Translate VP-level strategy into clear execution plans, priorities, and expectations for districts and sales teams.
Manage execution against assigned budgets, forecasts, and targets established by the VP of Sales.

Bachelor’s degree with concentration in Business, Sales, Marketing, Hospitality or related field.
3–5 years of sales management experience in a B2B environment.
Prior field sales experience with a proven record of sales performance.
Experienced leading managers and distributed sales teams preferred.
Background in hospitality, OS&E, distribution, or a related industry strongly preferred.
Strong leadership and team‑development capability.
Excellent communication, presentation, and interpersonal skills.
Highly analytical.
Technically proficient with CRM platforms (Salesforce preferred), analytics tools, and MS Office (Excel, PowerPoint, Word, Outlook).

Regional Sales Director – West

Key skills