Delegate Acquisition Manager

Role Overview

• Research and identify senior executives and decision-makers aligned with each event’s target audience
• Build and maintain accurate, high-quality prospect lists
• Conduct proactive outreach via email, LinkedIn, and phone to engage and recruit qualified delegates
• Manage your own pipeline with full ownership of CRM accuracy and ongoing updates
• Craft and tailor outreach messaging, adapting tone and approach based on the individual and context
• Follow up persistently and professionally to convert prospects into confirmed attendees
• Use AI tools to improve research efficiency and personalise outreach at scale
• Collaborate with the Australian team to align on priorities, targets, and event requirements
• Track, report, and communicate progress and results regularly

Requirements

• Must have prior experience as a high-performing delegate acquisition or B2B outreach professional, with a proven track record of converting leads into confirmed attendees or customers.
• Strong research skills with the ability to identify relevant senior-level contacts and insights
• Being able to identify Australia’s largest businesses (e.g. ASX500) and the ability to distinguish a technology vendor (who should pay to sponsor the conferences) and a client side decision maker who would attend as a guest.
• Excellent written and verbal communication skills in English
• Self-directed and highly accountable, with the ability to manage your workload independently
• Comfortable with outbound outreach, including email, LinkedIn engagement, and cold calls
• Strong attention to detail, particularly in CRM management and follow-up tracking
• Resilient and adaptable, able to handle rejection and adjust approach as needed
• Strong critical thinking skills and the ability to tailor communication rather than follow scripts
• Willingness to adopt and integrate AI tools into daily workflows
• Experience in sales support, recruitment, lead generation, or delegate acquisition is an advantage