Research and identify senior executives and decision-makers aligned with each event’s target audience
Build and maintain accurate, high-quality prospect lists
Conduct proactive outreach via email, LinkedIn, and phone to engage and recruit qualified delegates
Manage your own pipeline with full ownership of CRM accuracy and ongoing updates
Craft and tailor outreach messaging, adapting tone and approach based on the individual and context
Follow up persistently and professionally to convert prospects into confirmed attendees
Use AI tools to improve research efficiency and personalise outreach at scale
Collaborate with the Australian team to align on priorities, targets, and event requirements
Track, report, and communicate progress and results regularly
Requirements
Must have prior experience as a high-performing delegate acquisition or B2B outreach professional, with a proven track record of converting leads into confirmed attendees or customers.
Strong research skills with the ability to identify relevant senior-level contacts and insights
Being able to identify Australia’s largest businesses (e.g. ASX500) and the ability to distinguish a technology vendor (who should pay to sponsor the conferences) and a client side decision maker who would attend as a guest.
Excellent written and verbal communication skills in English
Self-directed and highly accountable, with the ability to manage your workload independently
Comfortable with outbound outreach, including email, LinkedIn engagement, and cold calls
Strong attention to detail, particularly in CRM management and follow-up tracking
Resilient and adaptable, able to handle rejection and adjust approach as needed
Strong critical thinking skills and the ability to tailor communication rather than follow scripts
Willingness to adopt and integrate AI tools into daily workflows
Experience in sales support, recruitment, lead generation, or delegate acquisition is an advantage