You manage the entire sales process — from initial contact and needs assessment to a successful close — and ensure clear and reliable communication with colleagues and clients
You present and sell our consultative services and software solutions convincingly to decision-makers, acting professionally and confidently
You proactively approach potential clients, strategically expand our network, and pursue your sales targets with persistence and a structured approach
You continuously monitor your sales market, analyze opportunities and potentials, and derive well-founded decisions for your region
You maintain existing references and develop them strategically — sustainable, long-term customer relationships are a high priority for you
You conduct market and competitor analyses and derive concrete measures to further develop our sales activities
You develop differentiated and effective sales strategies for various target groups and business types and implement them purposefully

Experience selling services in the B2B sector
Experience with complex, consultative software, platform, or IT services is desirable but not required
A background in hospitality or contract catering and/or a well-established professional network in this field is a strong advantage — a degree in business administration or a comparable qualification complements your profile
Understanding of end-to-end processes in foodservice management — from menu planning and inventory control to service — and recognition of how software can optimize these processes
Confident, persuasive presence when engaging with technical and management-level decision-makers
Good understanding of technical concepts, data platforms, or software projects
Experience in project-based or solution selling
You hold a Class B driving license and enjoy frequent travel

Sales Manager

Key skills