Key skills
AnalyticsUsability Testing
About this role
Role Overview
- Monitor user behavior using web analytics tools and heatmaps to identify opportunities for improvement;
- Conduct qualitative and quantitative analyses (surveys, usability testing, and feedback analysis) to understand customer pain points;
- Design, implement, and monitor A/B and multivariate tests;
- Document learnings (what worked and what didn’t) and present impact reports to stakeholders;
- Collaborate with Design (UX/UI), Technology, and Media teams to implement optimized changes.
Requirements
- Degree in Statistics, Mathematics, Business Administration, Advertising, Digital Marketing, or related fields;
- Advanced Excel skills;
- Experience with Google Analytics 4 (GA4).
Benefits
- SulAmérica medical and dental plans;
- Meal or food allowance (Vale Refeição or Vale Alimentação);
- Life insurance;
- TotalPass;
- Birthday day off;
- Home office allowance;
- Extended maternity and paternity leave;
- Pharmacy discounts;
- EAP (Employee Assistance Program);
- Light atmosphere and relaxed work environment;
- Creative and fun colleagues;
- Significant opportunities for growth.