Marketing Manager, Online Marketing, SEO & Content
Germany
Full Time
1 week ago
No Sponsorship
Key skills
AIAnalytics
About this role
Role Overview
- Responsible for visibility and performance in GEO, SEO and product detail pages
- Drive the development of efficient, AI-powered content and marketing processes
- Manage GEO, SEO and product detail pages; build and optimize content processes
- Develop data-driven customer journeys and conversion funnels
- Optimize websites, landing pages, product detail pages and digital content
- Establish AI workflows for research, copywriting and content optimization
- Ensure a consistent brand presence and work closely with the marketing team
Requirements
- Solid experience in SEO/GEO, content and conversion optimization
- Data-driven approach, experience designing customer journeys and funnels
- Experience improving websites, landing pages and product detail pages
- Confident use of common SEO, web analytics and tracking tools
- Strong editorial skills for audience-focused, conversion-oriented copy in German
- Proficient with AI tools — able to develop efficient workflows and train teams
- Structured, self-directed working style and high execution strength
Benefits
- Full-time (38 hours) with flexible working hours
- Option to work from home after the probationary period
- Competitive salary and special payments
- 30 days of vacation
- No weekend work and no overtime
- Comprehensive onboarding and training opportunities
- Varied responsibilities in a dynamic environment
- Regular team events
- A motivated, collegial team with flat hierarchies
- Attractive employee discounts, JobRad (company bike leasing) and more